Is Selling Over Christmas This Year a Good Idea?

We’re already over halfway through Spring, and Sydney’s property market is buzzing with an influx of listings — in fact more than we’ve seen in several years. Fueled by a hint of optimism as discussions around potential interest rate reductions for early next year circulate, many sellers are feeling more confident to list their properties. They also see good opportunities to buy well.

However, this increased volume of listings is creating an environment of more competition among sellers. Buyers are starting to have more choice, and as a result, properties are staying on the market for longer and can be harder to sell. With even more homes hitting the market in the coming weeks, we anticipate a backlog of properties that may still be unsold by the holiday break.

Why Listing Before Christmas Could Be Challenging This Year

The surge in listings this Spring means that Sydney’s property market is especially competitive. Here’s why we recommend holding off on selling until after the holiday season:

1. Increased Buyer Choice

With so many options available, buyers have the luxury of taking their time and being more selective. For sellers, this can mean longer market times and potentially tougher negotiations to achieve a desired sale price.

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2. Properties May Stagnate Over the Holiday Period

Properties that don’t sell before Christmas often sit on the market over the holiday break and become stale. Buyers who return in January will prioritise fresh new listings over any leftover listings from the previous year. And the longer your property is on the market, the harder it will be to achieve your dream price. 

3. Timing Opportunities for a Fresh Start in the New Year

Many agents will try to convince you that listing your home prior to Christmas will give you the upper hand as there are more buyers searching on REA & Domain during the holiday break than any other. They may even have the statistics to back it up. However, searching is one thing, but actually inspecting is another. The last thing on most people’s minds over the New Year break is looking at properties to buy. They are more focused on spending time with family and taking a few weeks to rest. Most agents are closed during this period and there are definitely no lawyers open during this time to review/exchange contracts anyway.

We recommend aiming for an early January launch if you are contemplating the best timing. This allows you to avoid the traditional February rush when many sellers start listing again. Alternatively, waiting until after Easter could also provide you with a market with fresh momentum and less competition.

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If you’re contemplating selling your property soon, consider timing your sale strategically to avoid the holiday backlog and maximize buyer interest. By waiting until early January or after Easter, you may position your home for a smoother and potentially more profitable sale, avoiding the current high-competition.

Plan Your 2025 Sale with Expert Guidance

Before listing your property, reach out to us to explore how our proven framework can help you select the right agent, prepare your property for market, and time your sale for the best results. With over 30 years of experience and a focus on maximizing client outcomes, we can ensure your property sale is set up for success in the current market climate.

Feel free to reach out by calling 0411 522233 or Book A Call at a time that suits you.

 

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